Social Media Management · Real Estate Agents

Social media management for real estate agents,
from $99/month.

Done-for-you Facebook and Instagram for real estate agents and agencies. While you’re at appraisals and open homes, we plan, design, write and post original content that keeps your name in front of local owners, so when they sell, they think of you. Save 20+ hours a month.

From $99/month
Made for real estate agents
No lock-in contract
Book a Free Strategy Call See plans
4.8/5 on Google · 120+ clients
Social media post designed for Hunter French (Real Estate)Social media post designed for Hunter French (Real Estate)Social media post designed for Elisha (Real Estate)Social media post designed for WMIT (Education)
Social media post designed for Hunter French (Real Estate)Social media post designed for Good News (Real Estate)Social media post designed for 5A Laneway (Real Estate)Social media post designed for Premium Car Buying (Dealership)
4.8/5
Google rating
120+
Australian businesses served
4,316
Original designs delivered
7
Countries we've worked in
Athelyx logoAustralian Reuse logoWMIT logoDarling CarreANZ Lens logoAuto Store logoBaby Delux logoBedget Supplies logoBought Property Group logoCincy logoGalli Galli logoGood News RE logoHouse of Jaise logoJR logoKiller Candle logoKoogle logoLion Bushido logoMoto Mates logoNorthern Rivers logoPet ID Tags logoProfessional Build logoRobust Coffee logoRoselan Vet logoSwitched On logoTempo Living logoThe Muglan logoWest Artic Air logoswitched-on-bookkeeping logoGalli Galli logoANZ Lens logoEight Quarters logopet-id-tags logoscale-constructions logosleep-and-sound logo
Our Work

Posts we’ve designed for real estate businesses.

Social media post designed for Hunter French (Real Estate)
Hunter FrenchReal Estate
Social media post designed for Hunter French (Real Estate)
Hunter FrenchReal Estate
Social media post designed for Hunter French (Real Estate)
Hunter FrenchReal Estate
Social media post designed for Good News (Real Estate)
Good NewsReal Estate
Social media post designed for Elisha (Real Estate)
ElishaReal Estate
Social media post designed for 5A Laneway (Real Estate)
5A LanewayReal Estate

Showing 6 of 6

View full portfolio
Why Humming Web

Why real estate agents pick us
over an agency or DIY.

Real people, not AI

A Sydney creative team designs and writes every post, and your own dedicated designer learns your brand. No templates, no stock photos.

A month planned ahead

Your content calendar is planned a month in advance and posted on schedule, so your feed doesn’t go quiet the week you get busy.

A team you can meet

Offices in Strathfield and Sydney CBD. Meet your team in person by appointment, not just an inbox, or talk to us online wherever you are.

You approve every post

Nothing goes live until you’ve said yes, and your first month is risk-free with our money-back guarantee.

The Real Cost Comparison

Every other way costs more.

What you'd really pay to get social handled, everywhere else.

Do it yourself

$0
+ your nights & weekends
Eats your time

AI tools

$30-150
/mo
Generic & off-brand

Freelancer

$500-2,500
/mo
Flaky & single-skill

Boutique agency

$1,500+
/mo
Locked-in contracts

In-house hire

$4,500+
/mo
Costly to hire & manage
Humming Web from $99/mo. Everything above, handled by a Sydney team. No setup fee, no lock-in.
See packages
Build Your Plan

Social media management for real estate agents: pricing & packages.

Starter is 8 original posts for $99/month, about $12 a post. Original posts, design, captions and scheduling, all handled. Change or cancel anytime.

Starter
8 posts per month
$99 /mo
About $12 a post
GST inclusive · no lock-in
Get Starter
  • 8 designed posts per month
  • Original graphic design
  • Custom captions & hashtags
  • Facebook & Instagram posting
  • Monthly content calendar
  • Team seats, invite 2 members free
  • Chat with your designer
  • Upcoming holiday post reminders
Most Popular
Growth
12 posts per month
$149 /mo
About $12 a post
GST inclusive · no lock-in
Get Growth
  • 12 designed posts per month
  • Original graphic design
  • Custom captions & hashtags
  • Facebook & Instagram posting
  • Monthly content calendar
  • Team seats, invite 2 members free
  • Chat with your designer
  • Upcoming holiday post reminders
Scale
16 posts per month
$199 /mo
About $12 a post
GST inclusive · no lock-in
Get Scale
  • 16 designed posts per month
  • Original graphic design
  • Custom captions & hashtags
  • Facebook & Instagram posting
  • Monthly content calendar
  • Team seats, invite 2 members free
  • Chat with your designer
  • Upcoming holiday post reminders
  • Priority turnaround
Want video too? AI video reels from $49/month, a plan of its own. See AI video

All plans are month-to-month. No lock-in contract. No setup fee. Cancel anytime with 7 days notice before your next billing date. All prices AUD, GST inclusive.

You risk nothing · 10-day guarantee

Not happy with your first content? Get your money back.

Every new plan is backed by our 10-day money-back guarantee. Review your first batch of content, if it's not right for you, we'll refund your first month in full.

  • 10 days to review your first content and request changes
  • Full refund of your first month if it's not for you
  • Month-to-month after that, cancel anytime
Get started risk-free See our work
How It Works

How our social media management works:
live in about five days.

Pick a package, share your brand, approve your posts. We design, schedule and publish, you stay hands-off.

1

Choose your package

Pick the plan that fits your business.

2

Share your brand

A quick onboarding checklist so your team has everything it needs.

Onboarding checklist2 / 4
3

Approve & we publish

Review each post, approve, and we publish it for you.

STATUSPOSTREVIEW
Awaiting
Approved
Revision

What our social media clients say

“Our social media went from an afterthought to our strongest brand asset. Content is original, on-brand, and actually looks professional. Engagement tripled in two months. Completely hands-off for us — they send the calendar, we approve it, done.”
Sarah B.Sydney, NSW
“At $99/month I was sceptical. It seemed too cheap to be quality. I was completely wrong. The content looks better than what bigger agencies quoted us three times the price for. No templates, no stock photos — everything is made for our brand.”
Michael T.Brisbane, QLD
“We always knew our socials needed work but never had the time. Now it's completely hands-off. Monthly calendar, we approve, it goes live. Clear reporting. Completely stress-free and the content quality is excellent.”
Lisa K.Melbourne, VIC
Content ideas

What real estate agents
should post.

Good real estate social media marketing is mostly about being remembered. Owners call the agent they already know when it’s time to sell, and that can be years away, so regular local posts keep your name familiar until then.

Just listed and just sold

New listings and recent sales, presented well, so local owners see you’re active in their area.

Suburb market updates

What’s happening in your suburbs in plain words, with your sign-off on any figures.

Open home schedules

This week’s open homes with times and addresses, so buyers can plan their Saturday.

Meet the agent and team

You, your sales team and your property managers, so owners know who they’d be dealing with.

Local area guides

The cafés, schools and parks in your area: the posts locals save and share.

Seller and buyer tips

Preparing a home for sale, and auction vs private treaty explained simply.

Plus reminders for every upcoming holiday post, so nothing sneaks up on you. Every idea is designed for your brand; you approve it before it goes live.

01

Social media management for real estate agents

Social media management for real estate agents means your Facebook and Instagram stay active without you finding the time between appraisals and open homes. Each month your dedicated designer plans a calendar around your listings and your suburbs, designs original posts from your photos (or around your brand when you have none), writes the captions and schedules everything once you’ve approved it. Replying to comments and messages stays with you.

You approve every post
02

Social media marketing for real estate agents

Social media marketing for real estate agents is usually two things: regular posts that keep your name in front of local owners, and paid ads that reach owners who don’t know you yet. We do both as separate services. Social media management keeps your pages active from $99/month; Facebook ads for real estate agents put your agency in front of owners in the suburbs you choose. For owners searching on Google, see real estate SEO.

Ads are a separate plan
03

Facebook and Instagram for real estate agents

Facebook is where many locals follow what’s selling in their suburb and ask for an agent recommendation, so it’s the priority. Instagram suits your listing photos, suburb guides and short videos. Our plans cover both, and if you want Reels without a filming day, AI Video Reels are a plan of their own.

Both platforms included

Social media management for real estate agents: your questions.

How much does social media management cost for real estate agents?

Our social media management starts from $99/month including GST for 8 original posts (Starter), with Growth at $149/month for 12 and Scale at $199/month for 16. No setup fee, no lock-in contract, and a money-back guarantee on your first content.

Do I need to send photos of my listings?

It helps, but it isn't required. Listing photos and your own photos make the strongest posts, so send them whenever you can. If you don't have photos, we design original graphics around your brand and your services.

What do you post for a real estate agency?

Just listed and just sold posts, suburb market updates in plain words, open home schedules, meet-the-agent posts, local area guides (cafés, schools and parks) and tips for sellers and buyers, like preparing for sale and auction vs private treaty. You approve every post before it goes live.

Do you post price guides, sold prices or market figures?

Not without your sign-off. Underquoting and fair trading rules apply to how property is advertised, and they vary by state, so we don't publish price guides, sold prices or market figures unless they come from you. You approve every post before it goes live.

Do you reply to comments and messages?

No. Our social media management covers planning, designing, writing and posting your content. Replying to comments and messages stays with you, so buyers and sellers hear straight from you.

Can you run ads to homeowners in my area?

Yes. Meta Ads Management is a separate service for a flat $100/week + GST, so your agency reaches homeowners in the areas you choose, not just your followers.

Do you work with agents outside Sydney?

Yes. We're a Sydney team and work with businesses right across Australia. Everything runs online: your posts and approvals in your Client Portal, and a chat with your designer whenever you need.

Guides

Guides for
real estate agents.

Prefer to do it yourself for now? These guides show you how.

Social Media Marketing for Real Estate Agents in Australia: Posts That Generate AppraisalsMost real estate agents post listings and get nothing back. Here's the content mix that actually books appraisals in 2027. Facebook Ads for Real Estate Agents: A Practical Guide for 2027Facebook ads can get real estate agents in front of motivated buyers and sellers if you set them up correctly. Here is what actually works in 2027. How to Create a Social Media Content Calendar for an Australian Small BusinessPosting randomly never works long-term. Here's a practical guide to building a social media content calendar that actually gets used.
What we handle

What we handle for
real estate agents.

Social Media ManagementOriginal posts, captions and scheduling, from $99/month. AI Video ReelsUGC-style Reels without a filming day, from $49/month. Meta Ads ManagementPaid Facebook and Instagram campaigns for a flat $100/week + GST. Social Media Post DesignBranded posts, carousels and Stories for your team to post. Quoted for your job.

Other industries: Roofers · Plumbers · Electricians · Builders · Painters · Landscapers · Restaurants · Hotels · Dentists · Salons · Medical clinics · Law firms · Accountants · Events · Fitness

By city: Sydney · Melbourne · Brisbane · Perth · Adelaide · Gold Coast · Sunshine Coast · Canberra · Newcastle · Bendigo · Geelong

Ready to stop worrying about social media?

Start from $99/month with no lock-in, and you risk nothing: if your first content isn’t right, your first month is refunded in full. Prefer to talk first? Book a free strategy call.

See the packages

Book a free strategy call · Read our social media guides

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