Affiliate link tracking in GTM
Tracking the affiliated link with GA4 and GTM is useful because we can set up conversion on the link as it will show you how many conversions have been done by a user who has clicked on your website link and goes to your partner’s website to buy things. The main goal of the affiliated […]
How to track events in Google Tag manager
Events in tag manager are user interactions or occurrences on your website or app that you can track and send data to Google advertising and measurement products. For example, you can track events such as page views, clicks, form submissions, purchases, etc. You can use different types of tags and triggers to configure and fire […]
Tracking 404 Error in Google tag Manager (GTM)
A 404 error, often referred to as “Page Not Found,” is an HTTP response code indicating that the server could not locate the requested webpage. When a user attempts to access a URL that is either misspelled, no longer exists, or has been moved without proper redirection, the server responds with a 404 error. Ensuring […]
Install the new Consent Mode V2 with GTM and Cookiebot
As of January 2024, Google has announced that consent mode v2 is been mandatory in all of the consent management platforms. so we are going to look at how are we going to integrate the Google consent mode v2 with Google Tag Manager and your consent management tool (cookiebot) To set up, firstly you need […]