Micro-Influencers vs. Macro-Influencers
In the world of influencer marketing, two distinct types of influencers play a vital role in promoting brands and products. Micro-influencers and macro-influencers both offer unique advantages and cater to different marketing needs. Understanding the differences between these two types can help marketers make informed decisions when planning their influencer marketing strategy. Understanding Micro-Influencers Micro-influencers, characterized […]