Feature you should not to use in Google Analytics 4

While Google Analytics 4 (GA4) offers a robust set of features to enhance your analytics capabilities, certain functionalities might not be suitable for every scenario. Understanding these features and when to avoid them can contribute to a more accurate and meaningful analysis. Here are some features to consider steering clear of in GA4: In GA4 […]
Add GTM to WordPress Website

Google Tag Manager (GTM) is an innovative tag management system crafted by Google, offering a swift and efficient method for configuring various measurement codes and seamlessly deploying tags on your website or application. Boasting a user-friendly web interface, GTM comes equipped with powerful features like organized tag management, version controls, and a repository of community-developed […]
Track Klaviyo Forms with Google Tag Manager

Klaviyo Forms, at the forefront of personalized email marketing, empowers businesses to forge impactful connections. These dynamic forms, designed for lead capture and customer engagement, are the key to elevating your email campaigns. In our latest blog, discover how the seamless integration of Klaviyo Forms with Google Tag Manager (GTM) unlocks a world of insights, […]
How to install GA4 base code in GTM

In the realm of web analytics, the implementation of robust tracking solutions is paramount. Google Analytics 4 (GA4) stands out as a powerful tool that provides deeper insights into user behaviour and engagement. To harness its potential seamlessly, integrating the GA4 code through Google Tag Manager (GTM) is a strategic move. In this blog post, […]